An untapped niche: Accessible vacation rentals
By Jerrica Mah

A cozy, well-lit back patio at sunset, featuring a modern metal-roofed overhang with recessed lighting and ceiling fans. The patio is furnished with a variety of seating options, including a dining table with black metal chairs on the left, and a comfortable seating area on the right with a cushioned wicker sofa, Adirondack chairs, and small tables. Large windows and glass doors reflect the vibrant colors of the sunset, adding warmth and charm to the outdoor space. The ground is a mix of concrete and gravel, surrounded by natural landscaping.
Back Patio at Sunset
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Did you know if you filter an Airbnb search for all accessibility features, you can count the house results in the entire United States on one hand? Or if you filter only by step-free and wide entrances, you’re still left with less than 100 entire homes to rent?  In the entire United States!

When we set out to build an accessible short-term vacation rental, we didn’t know this. We didn’t know how great the need was for accessible options. We only knew that we wanted to honor someone very dear to us. 

After years of planning and construction, we opened Varonica’s View near Yosemite National Park and Bass Lake in March of this year. It’s a four-bedroom house designed to be ADA-friendly, with wide doors, no steps, an ADA bathroom with a roll-in shower, a hydraulic patient lift, easily reachable dishes, and more. We designed all of this with Varonica in mind. 

Two women are smiling at the camera while on a boat on a lake. The woman on the left has shoulder-length brown hair, glasses, and is wearing a white t-shirt. The woman on the right has long red hair and is wearing a colorful tank top. The lake, surrounded by forested hills and trees, is visible in the background under a clear sky.
Varonica & Jerrica at Bass Lake

Varonica Priest was the daughter of the property owner, Stephanie Norgard, and my best friend. Varonica was born with mobility and strength disabilities and often relied on a wheelchair and walker, especially when she travelled. 

Being best friends since middle school, I learned through our daily lives and travels how difficult it can be for people with disabilities to get around. The smallest of details, like a step or heavy door, can stop you in your tracks. I also learned how ignorant the travel industry is of what is truly accessible. 

So, when Stephanie and I decided to restore her family property that had been destroyed by a wildfire, we knew we wanted to cater to the needs of individuals like Varonica and their families and friends. We wanted to create a safe, comfortable, and easily-used environment for people with disabilities. 

As we set out to turn our vision into reality, we realized that even with our personal experience, we were still quite ignorant of the range of needs in the disabled community. Our home is primarily designed for mobility challenges, but we are still striving to make it more accessible to a variety of disabilities. It’s a process that will continue as long as our doors are open.  

However, more than realizing our own ignorance and room for improvement, we realized the need to spread the word to the short-term rental community. There is a huge demand—a dire demand—for accessible vacation rentals that can not only benefit financial investments but also the lives of countless families who want to experience more of the world despite disabilities. 

With Varonica’s View, we had a big advantage because we were designing and building from scratch. We could widen the doors and remove steps with an eraser. Short-term rental owners with existing rentals have to do it with a sledgehammer, but it’s a sledgehammer well worth swinging. 

The feedback we have received from the disabled community could be summarized in one word: gratitude. We have received more sincere thanks than we ever expected, further opening our eyes to how much the accessible world needs to expand. 

We want to help expand that world. We are currently building an accessible guest house at Varonica’s View and hope to add more locations in the future, but we know we can only build so much. The greater impact is to get the word out. To tell the ever-growing vacation rental industry that they are missing out on an amazing niche that makes a real difference in people’s lives. 

We are so thankful for all of those who embrace and share their accessible journeys. For inspiring us to do more and to do better. We hope our story and yours can lead to a chain reaction through the short-term vacation industry, making the world more accessible for all.

To learn more about Varonica’s View, visit: VaronicasView.lodgify.com

Invacare Manual Hydraulic Lift : The image shows a bedroom with a bed that has a teal headboard and blue pillows. There are two nightstands on either side of the bed, each with a lamp on it. Above the bed, there are two pieces of artwork depicting deer with floral designs. In front of the bed, there is an Invacare Manual Hydraulic Lift, typically used to assist in lifting and moving individuals with mobility challenges. The lift has a metal frame with wheels for easy mobility and a large arm that extends over the bed. The room appears well-decorated and comfortable, combining functionality with aesthetics.
Invacare Manual Hydraulic Lift
Roll-in shower: The image shows a roll-in shower designed for accessibility. It has a wide entry with no step, making it wheelchair accessible. Inside the shower, there are multiple grab bars mounted on the walls for support and stability. The showerhead is adjustable and mounted on a sliding bar, with an additional handheld showerhead attached to a flexible hose. There is a shower chair with a blue seat and backrest placed inside. A grey shower curtain is partially drawn, and there are additional grab bars and hooks mounted on the wall outside the shower area. The overall design is functional and accommodating for individuals with mobility challenges.
Roll-in shower